Links rotator (How it works)

To create a new rotator

Click on the "CREATE NEW" blue button on top right in your ClickMeter dashboard.

create-new-rotator.png

 

Different redirect modes

ClickMeter allows you to route clicks on the rotator links to different landing pages (destination URLs) based on different redirection rules:


A) Sequential

Evenly redirects clicks to the next destination URL.  It's recommended for A/B split tests.
E.g. If you're rotating  two different landing pages the first click will be redirected to the first landing, the second to the second landing page and the third back to the first landing.

B) Weighted
Works like the sequential but you allocate (percentage) how much traffic goes to each landing page. 

C) Random
The system redirect casually

D) Spillover
Works like sequential redirect but every visitor starts from the first destination URL. This redirect mode is based on cookies and used in case you want to show different pages to the same user if he clicks more than once.
E.g. In case you’re rotating two different landing pages the first user will be redirect to the first landing. The second visitor is redirected again to the first landing page. Then if the first visitor clicks again they’ll be redirected to the second landing page. 

 

link-rotator-service-interface.png

Options

 Option box works in the same way as for the tracking links except for the fact that:

  • "Status code" cannot be changed to 301 redirect. In fact this does not make sense for a rotator and will break some of the redirect modes.
  • Some of the redirect modes related to a single destination URL, like by language, by nation, etc..., can only be added in "nested mode" look at the following paragraph.

Conversions tracking

Conversion tracking in rotators works exactly like it works for tracking links. Select the conversion option and select one of the conversion(s) you previously created. Please view this useful video tutorial about creating conversion codes and installing them: http://support.clickmeter.com/entries/29483473-How-to-track-conversions-video

Nested Rotators and tracking links (advanced users only)

In ClickMeter rotators the destination URLs can be tracking links too or even rotators. This allows you to create complex redirect patterns. E.g.: in case you need to redirect an existing tracking links that has his own redirect rules (e.g.: by language or by nation). Mixing rotators and tracking links is a powerful option but you need to consider all possible interactions of the tracking links and rotators you use. One of the biggest risks is to loop existing rotators and links. This means you are redirecting a link to itself. In this case the browser will block the redirection and you will "loose" clicks and possible customers. So the nested rotators techniques are recommended only for expert users.

 

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